{"id":5078,"date":"2017-03-24T11:00:03","date_gmt":"2017-03-24T15:00:03","guid":{"rendered":"https:\/\/ask8.com\/?p=5078"},"modified":"2017-03-24T11:00:03","modified_gmt":"2017-03-24T15:00:03","slug":"facebook-ads-vs-google-ads-whats-difference","status":"publish","type":"post","link":"https:\/\/digital-marketing-services.ask8.com\/blog\/facebook-ads-vs-google-ads-whats-difference\/","title":{"rendered":"Facebook Ads vs. Google Ads: What\u2019s The Difference?"},"content":{"rendered":"<p style=\"text-align: center;\"><strong>#Ask8now \u2013 #FacebookAds vs. #GoogleAds: What\u2019s The Difference?<\/strong><br \/>\n<strong>Knowing the difference will help you decide the best option <\/strong><br \/>\n<strong>for your #localbusiness #marketing #strategy<\/strong><br \/>\n<strong>Learn more&#8230;<\/strong><\/p>\n<p><!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4152 aligncenter\" src=\"https:\/\/ask8.com\/wp-content\/uploads\/2016\/11\/1.jpg\" alt=\"\" width=\"577\" height=\"282\" \/><\/p>\n<hr \/>\n<p style=\"text-align: center;\"><span style=\"color: #0000ff;\"><strong>Facebook Ads vs. Google Ads: What\u2019s The Difference?<\/strong><\/span><\/p>\n<hr \/>\n<p>For a long time Google dominated the internet scene and many business scrambled to get their marketing campaigns on Google Adwords. However there is a bigger player in town, namely Facebook and everyone seems to be rushing to advertise there. But what exactly is the difference between Facebook Ads and Google Adwords? Knowing the difference will help you decide the best option for your local business marketing strategy.<\/p>\n<p><strong>Facebook Ads\u00a0<img loading=\"lazy\" decoding=\"async\" id=\"img856\" class=\"sq_image alignright\" title=\"facebook ads\" src=\"https:\/\/ask8.com\/wp-content\/uploads\/2017\/03\/Facebook-Ads-coupon.png\" alt=\"facebook ads\" width=\"303\" height=\"176\" \/><\/strong><\/p>\n<ul>\n<li>Based on demographics. That means as an advertiser you can choose your ad to be shown to people according to their personal profile, tastes and preferences such as: age, sex, location (country, state, city), hobbies and interests, educational level, birth date and workplace.<\/li>\n<li>Have social proof. In other words, the reader of your ad can see the names of friends who saw your ad before and \u201cliked\u201d it, giving them greater incentive to click on your ad.<\/li>\n<li>Have a graphics element. You are allowed to include an image into your ad in addition to the text copy making it more visually appealing to readers<\/li>\n<li>Offers more character allowance for the ad copy. You can write a 25 character headline and a 135 character body text, though spaces are included<\/li>\n<li>Currently Facebook ad rates are lower due to less competition<\/li>\n<li>Facebook ads can be viewed on mobile phones.<\/li>\n<\/ul>\n<p><strong>Google Ads\u00a0<img loading=\"lazy\" decoding=\"async\" id=\"img121\" class=\" sq_image alignleft\" title=\"google ads\" src=\"https:\/\/ask8.com\/wp-content\/uploads\/2017\/03\/personalizegoogleads.jpg\" alt=\"google ads\" width=\"363\" height=\"202\" \/><\/strong><\/p>\n<ul>\n<li>Based on keywords. This means if you want to advertise you need to understand search engine optimization and research keyword terms.<\/li>\n<li>Text element only. Google ads only have a text element with a 75 character limit<\/li>\n<li>Google ads appear not only on search engine result pages, but also on websites and in Gmail accounts.<\/li>\n<li>Some niche markets have very high competition that has resulted in high ad rates.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><!--more--><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\"><strong>If you\u2019re ready to have high-performing, high-yielding paid search management campaigns that exceed your <\/strong><\/span><br \/>\n<span style=\"color: #ff0000;\"><strong>expectations, we\u2019re ready to over-deliver.<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #000000;\"><strong>CONTACT US TODAY!<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\"><strong>Get a FREE Consultation <\/strong><\/span><br \/>\n<strong><span style=\"color: #ff0000;\">Join our FB Group :<\/span> <a href=\"https:\/\/www.facebook.com\/groups\/ask8now\/\">Ask8 About Digital Marketing<\/a><\/strong><br \/>\n<span style=\"color: #ff0000;\"><strong>or CALL 516-699-ask8 (2758)<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #000000;\"><strong>CLICK THE LINK BELOW:<\/strong><\/span><\/p>\n<p style=\"text-align: center;\">https:\/\/ask8.com\/social-media-optimization-branding\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>#Ask8now \u2013 #FacebookAds vs. #GoogleAds: What\u2019s The Difference? Knowing the difference will help you decide the best option for your #localbusiness #marketing #strategy Learn more&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3828,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[12],"tags":[24,134,135,123,25],"class_list":["post-5078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-marketing-info","tag-facebook","tag-facebook-ads","tag-google-ads","tag-google-adwords","tag-google"],"_links":{"self":[{"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/posts\/5078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/comments?post=5078"}],"version-history":[{"count":0,"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/posts\/5078\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/media\/3828"}],"wp:attachment":[{"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/media?parent=5078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/categories?post=5078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digital-marketing-services.ask8.com\/blog\/wp-json\/wp\/v2\/tags?post=5078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}